Month: November 2025

• Tesla is stepping up its efforts to get self-driving cars on the road in Europe.
• The EV maker is offering Full Self-Driving ride-alongs in France, Germany, and Italy next month.
• Tesla aims to have FSD approved in Europe by February, but regulators have cast doubt on the timeline.

Tesla is going on the offensive in its campaign to roll out its self-driving tech in Europe.

The EV maker is offering Full Self-Driving (FSD) ride-alongs in Germany, Italy, and France next month, as it inches closer to introducing the self-driving software in Europe.

According to Tesla’s website, the ride-alongs will allow Europeans to experience FSD — which the company says can handle almost all driving scenarios autonomously but requires human supervision — during a test drive from the passenger seat.

FSD has been available in the US since 2022, but Tesla has struggled to roll it out internationally.

The automaker said in a Saturday X post that after pushing hard to ship FSD in Europe for over a year, it expected to get approval from the Dutch regulator RDW in February 2026.

However, the regulator quickly fired back, saying that although the agency had drawn up a schedule to grant approval by February, it “remains to be seen” whether that timeline will be met.

The RDW also asked Tesla fans to stop contacting them after the company called on European owners to get in touch with the regulator and “express your excitement.”

Tesla has been testing Full Self-Driving for months on European roads, posting videos of cars driving through the streets of Rome and the Arc de Triomphe in Paris.

Business Insider previously reported that Tesla employees working on FSD approval have expressed impatience with the extensive testing required by Dutch regulators, with one employee telling officials that FSD approval was “mission critical” to Tesla’s leadership.

CEO Elon Musk has regularly complained that European bureaucracy is holding up Tesla’s attempts to roll out its self-driving tech.

In a July earnings call, he said the company was navigating a “Kafkaesque” labyrinth of regulations, and predicted that Tesla’s sales in Europe would surge once the company got the regulatory green light.

Tesla could use the boost. The company’s sales in Europe have plummeted this year amid backlash over Musk’s support for the far-right German party AFD and fierce competition from the Chinese EV giant BYD.

In October, Tesla’s European sales were down nearly 50% from the previous year, according to data from the European Automobile Manufacturers’ Association, while BYD’s sales surged by over 200%.

• Miles Wu, 14, won a $25,000 award for his research project combining origami and physics.
• He measured the weight that Miura-ori origami patterns can hold across various benchmarks.
• Wu said the pattern could help improve deployable structures used in emergencies.

While most 14-year-olds are folding paper airplanes, Miles Wu is folding origami patterns that he believes could one day improve disaster relief.

The New York City teen just won $25,000 for a research project based on an origami fold called Miura-ori, which is known for collapsing and expanding with precision.

“I’ve been folding origami as a hobby for more than six years, mostly of animals or insects,” Wu told Business Insider. “Recently I’ve been designing my own origami, too.”

For his project, which won the top prize at the Thermo Fisher Scientific Junior Innovators Challenge in October, Wu spent months determining whether the strength-to-weight ratio of the Miura fold can be leveraged to improve deployable structures used in emergency situations.

Essentially, Wu tested how much weight the Miura fold could handle across different types of paper, parallelogram heights, parallelogram widths, and parallelogram angles.

Wu got the idea while learning about natural disasters, like January’s wildfires in Southern California and Hurricane Helene, which hit the Southeast US in 2024. He also studied how people use origami in STEM disciplines, including the medical field.

“A problem with current deployable structures and emergency structures is, for example, tents are sometimes strong, sometimes they can compact really small, and sometimes they’re easily deployable, but almost never are they all three, but Miura-ori could potentially solve that problem,” Wu said.

“I found that Miura-ori was really strong, light, and folds down really compactly.”

Wu tested 54 variations and underwent 108 trials

When using the Miura-ori, a sheet of paper is folded into a smaller area with repeating parallelograms.

To figure out the winning combination, Wu tested three different parallelogram widths, three different parallelogram angles, and two different parallelogram heights. He also tested three different types of paper.

That means Wu tested 54 hand-folded variations and oversaw 108 trials.

“After folding them with the help of a cutting machine for accuracy, I placed them between guardrails to keep my experimentation the same throughout my trials,” Wu said. “Then, I placed a lot of heavy weights on top.”

Wu would gradually place more weight atop each test variation until they collapsed. To his surprise, the origami variations were quite strong. He used every book in his home as a weight before having to ask his parents to purchase exercise weights for his research.

Wu believed “smaller, less acutely angled panels made of heavier material would yield a greater strength-to-weight ratio.”

By the end of his trials, his hypothesis was partially correct. While small and less acutely angled panels showed a better strength-to-weight ratio, Wu found that copy paper — not heavier materials —had the strongest strength-to-weight ratio.

“The final statistic I got about the strongest Miura-ori that I tested was that it could hold over 10,000 times its own weight,” Wu said. “I calculated that to be the equivalent of a New York City taxi cab holding over 4,000 elephants.”

Wu took the top prize at the competition in Washington, D.C.

Taking top prize at the Thermo Fisher Scientific Junior Innovators Challenge is no small feat. To apply, middle schoolers must compete at local science or engineering fairs, where judges nominate the top 10% of projects.

Of the 2,000 or so applicants, judges select 300 before narrowing it down to just 30. Those 30 kids then travel to Washington, D.C., where they present their work and participate in challenges.

Those challenges play a role in how judges decide who will take home an award.

Maya Ajmera, the president and CEO of the Society for Science, which collaborates with Thermo Fisher Scientific to host the competition, told Business Insider that Wu excelled in those challenges.

“We’re not only looking at their project. We’re looking at do they deal with creative problem solving, how they deal with setbacks, how they bring everyone in a collaborative mode,” Ajmera said. “Not only did Miles have an extraordinary project, but he shined as a leader in these challenges.”

To Ajmera, introducing STEM education to young people is imperative.

“We’re looking for the next generation of innovators,” Ajmera said.

Ajmera said that many of the kids participating in the competition are considering careers in STEM fields.

“That is really important for global competitiveness as the United States, being the global leader of innovation and also solving the world’s most intractable problems,” Ajmera said. “I think we have a duty to really nurture the curiosity.”

Wu said he and his parents decided to put the $25,000 award toward higher education. Although it’s been nearly a month since Wu won, he’s already thinking ahead about how to bring his vision to life.

“One thing I really want to look into is prototyping one of these Muira-ori to create a real emergency shelter that could be used in real-life situations and actually help people,” Wu said. “But overall, I would love to keep working on origami-related research. Not only Miura-ori folds, but origami as a whole, and in other fields, too.”

• Retailers are marketing affordability and value to attract increasingly cautious consumers.
• Consumer sentiment is at historic lows, driving demand for lower prices and essentials.
• Retailers are adjusting their promotional strategies and messaging to encourage spending.

Retailers are responding to the affordability crisis this holiday season.

In recent earnings calls, Target, Walmart, and Sally Beauty Holding addressed the cratering consumer sentiment and discussed their pricing strategies as the busiest time of year for shoppers approaches.

Consumers are feeling the pinch. According to the University of Michigan’s survey of consumers, sentiment dropped to 51 points in November, which is the second-lowest score the index has ever recorded since 1952, narrowly topped only by a score of 50 in June 2022.

Mark Cohen, the former director of retail studies at Columbia Business School, said that retailers are responding by investing more in lower-priced items and “adjusting their assortments” to give their customers the opportunity to buy from them at a lower price.

“Retailers have been getting more and more promotional for years in the main, but now they’re doing it with their feet standing on thin ice because they don’t know what to expect,” said Cohen. “The last thing they want is to have overhang inventory for the holidays when the season is over, so they have been discounting frantically.”

In Target’s third-quarter earnings call, Rick Gomez, the executive vice president of Target, said that because consumer sentiment is “at a three-year low amid concerns about jobs, affordability, and tariffs,” shoppers are looking to “celebrate with loved ones without overspending.”

“Guests are choiceful, stretching budgets and prioritizing value,” said Gomez. “They’re spending where it matters most, especially in food, essentials, and beauty, while looking for trend-right deals in discretionary categories.”

“Given our focus on affordability, we recently lowered prices on thousands of everyday food and essential items to help families further manage their budgets,” Gomez added.

Target is struggling with declining sales and had to cut its profit guidance for the end of the year, but companies that are faring better have similar concerns.

In their respective Q3 earnings calls, Home Depot said that “consumer uncertainty and continued pressure in housing” is driving down demand for larger home improvement projects, Lowe’s is expecting comp sales to remain “roughly flat” due to “a cautious consumer,” and Sally Beauty Holdings said it saw shoppers “leaning into value a bit more,” especially for those with low-income.

“The disparity in wage growth between those cohorts was as large as it’s been in almost a decade,” said John David Rainey, CFO of Walmart, during the company’s Q3 earnings call in reference to the relatively stagnant wage growth for low-income households.

“If pocketbooks are being stretched and consumers are being choiceful and value seeking, it stands to reason, if there’s more pressure on the consumer, they’re only going to become more so,” Rainey added, citing the value Walmart provides as a reason why the company is gaining market share in this economic environment.

The Federal Bank of New York wrote in its latest report that total household debt has reached a record high this year, totaling $18.59 trillion from July through September. Compared to the end of 2019, before the pandemic, overall debt levels have increased by $4.4 trillion.

Not every retail company is feeling equally cautious this holiday season. Best Buy hiked its sales forecast on “better-than-expected” sales in the third quarter because of strong results across computing, gaming, and growth in wearables. Gap Inc., in its Q3 earnings call, said that external data points to “macro pressure on the low-income consumer,” but the company raised its full-year guidance.

A change in messaging

Dax Dasilva, the CEO of Lightspeed Commerce, a retail analytics company, told Business Insider that shoppers now are “highly price-savvy” and drawn to transparency in pricing and offers that are easy to understand.

A consumer sentiment survey from Lightspeed Commerce found that of the 1,500 respondents in the US market, almost one in four of the surveyed individuals said they will use Black Friday only for everyday essentials, such as groceries and household basics, while 13% said they weren’t planning to spend at all.

“The brands winning right now are those showing empathy, not extravagance,” said Dasilva. “Messaging that celebrates practicality like ‘shop smarter,’ ‘stretch your dollar’ resonates far more than indulgent tones like ‘treat yourself.'”

Dasilva added that despite low consumer sentiment, sectors like bike, outdoor, sports, and self-care are still performing resiliently, which gives some indication toward what consumers are currently willing to invest in.

Jean-Pierre Dubé, professor of marketing at the University of Chicago Booth School of Business, said that retailers are developing strategies to offer deals without permanently lowering prices, in fear that this may “recalibrate consumer price expectations” to be lower.

“Retailers like promotional discounts because they are temporary in nature, facilitating a necessary price reduction without leading the consumer to expect the lower price to persist,” said Dubé.

Dubé pointed to the rise of the “everyday-low-price” model, now widely used by chains like Walmart and T.J. Maxx, which he said is experiencing surprisingly good results because of the guarantee of consistent low prices within a specified period, without needing to wait for a big annual sale.

“Depending on how much inventory retailers acquired for the holiday season,” Dubé added, “I anticipate some exceptionally aggressive discounts and promotions.”