Day: July 31, 2025

Belgian Chocolatiers Recognized as Intangible Heritage

The Brussels-Capital Region has officially recognized the craft of Belgian chocolatiers as a regional intangible heritage. The announcement was made at the Galeries Royales Saint-Hubert, the historic site where the praline was first created in 1912., reports 24brussels.

This designation places chocolate-making alongside beer culture, the production of speculoos, and Belgian fries on the region’s heritage list.

Ans Persoons, Brussels’ Secretary of State for Heritage and Foreign Trade, described the recognition as a “logical choice,” highlighting Brussels’ significance as the birthplace of both the praline and the iconic Ballotin chocolate box.

Industry Support and Economic Impact

The decision was met with appreciation from the chocolate industry. Peggy Van Lierde of I Love Belgian Chocolate welcomed the acknowledgment of artisanal knowledge passed down through generations. Philippe De Sellier, CEO of Leonidas and President of the Belgian Chocolate Association, emphasized the international prestige and economic impact of Belgian chocolate, noting that it generates exports valued at 5.5 billion euros annually.

The aim of recognizing the craft is to underscore the cultural importance of chocolate production in Belgium and to facilitate a path toward national and, ultimately, UNESCO recognition. For this to occur, Flanders and Wallonia must also recognize the craft as cultural heritage before a unified national application can be made.

This initiative is part of broader efforts to promote and preserve Belgium’s rich culinary heritage, positioning the nation as a leader in the global chocolate market.

Belgium’s approach to chocolate-making not only highlights its rich tradition but also serves as a model for sustainability efforts within the industry, moving toward a more responsible cocoa sourcing strategy.