Japanese consumers who used to treat foreign-grown rice with scepticism have been forced to develop a taste for it amid domestic shortage
Japan has imported rice from South Korea for the first time in a quarter of a century in an attempt to address soaring prices and growing consumer anger.
South Korean rice arrived in Japan last month for the first time since 1999, according to media reports, as the price of domestically produced grain continued to rise, despite government attempts to relieve the pressure on shoppers.